You do a fabulous job with your blog and I'm so thankful for all the great deals you find for me, thanks! Oh and Happy Mother's Day!

I'm sure this goes without saying, but I just want to say that I hope everyone knows that when I mentioned that there was no print limit, I was certainly not encouraging people to print dozens or even hundreds of the coupon. I should have been more explicit and told people not to take advantage of it.

I'll be shredding my coupons, and I encourage others to do the same.

I was curious to Melissa's comment and I found this long thread on slickdeals:

http://forums.slickdeals.net/showthread.php?t=1335821

Here is the actual pertinent information which supposedly comes straight from My Coke Rewards community. It also lines up with what Amy was saying. There seems to have been a glitch in software where it eliminated limits. I don't have access to that but someone else can feel free to verify the info. :

Bad news for you guys: all those coupons you printed won't be scannable.

From MCR_Bill at the mycokerewards community:

"Those of you who are active on other consumer message boards have probably seen some messages about a $1 off 12-pack MCR coupon that can be printed unlimited numbers of times. Our coupon vendor did not set that up correctly, so the 1 print limit was not being enforced. Someone then posted this to the boards and before we knew what was happening, many thousands had been printed. I read one post from someone who claimed to have printed 750! We are now also seeing this for sale on eBay. We have turned off this coupon so no more prints can be made, and we are also turning off the campaign so that the coupon will be declined when scanned by a retailer. If you redeemed points for one of these in the past 90 days, we will send you a replacement early next week. If you see these for sale on eBay, don't buy them; they won't work! I understand the lure of finding a dollar on the ground, but all those dollars really add up. Anyway, I just wanted to make sure my MCR Community breathren knew what was going on and maybe you can update the other communities you participate in. I don't want anyone to buy these coupons and get burned. "

I've read elsewhere of people printing 200 Qs. Maybe others have a different "moral compass" then I, but that doesn't smell right to me. Since this link was posted on many drugstore blogs I'm certain most of those coupons aren't being used for a $5 12pk but rather on deals where consumers will pay pennies, or nothing, for their coke. Coke will most definitely be losing money or maybe our drugstore which are already suffering because it seems Coke is alerting retailers and threatening not to reimburse for these Qs. It doesn't make sense that a company that is already suffering in these economic times is using a marketing ploy to give everyone off the street $200 off their product. Maybe others don't see this as anything other then a few dollars lost for a well to do company but let's remember, there are many people and jobs behind those companies. We know all too well that in this economy if a company is losing money it's going to cut things somewhere- whether it's people losing job or less deals or raising prices for consumers.

Not trying to start anything of course because I usually love your blog but I just thought others might be curious about what might have happened with this coupon. Couponing is still quite a learning process for me!

Jennifer´s last blog post..Only $3.50 @ S&S

I tend to go with what Tara said, it seems like a marketing strategy from coke to grab some eyeballs in tough times! Or there might be a technical glitch, which they have rectified now. As someone said, Pepsi and store brand colas are always cheaper than coke, so they had nothing to loose.

Taking down the post is a moot point as there are no coupon prints available, and it would only serve to frustrate readers that come and get an error page. I have indicated that the print limit has been reached.

It does appear that it was intended for My Coke Rewards members (which I did not realize when I posted; however, I am a member), but at the same time, Coke had to have known about the issue and let it go on for several days. It was posted on numerous forums at least two days prior to when I posted it here.

It is my belief that Coke allowed the glitch to continue to build buzz about their product. Between the poor economy and higher prices, their sales have declined by 10% in the last three months. A $1 off coupon seems like a surefire way to invigorate sales.

I have no reservations about using the four coupons that I printed, but it's up to everyone's personal moral compass as to whether they feel right about redeeming the coupons.

"There are links ( Bricks, etc. ) floating around for $1/1 12 pk. Coke. This link is coming from someones My Coke rewards & is not meant to be shared. Using these links is abusing the system plain & simple."

I wish all of us would use common sense. Coke rarely puts out mass coupons, so obviously being able to print several is a mistake. It's simply dishonest to take advantage of something like this. It doesn't matter if you are donating them, it's still wrong. Abuse of coupons effects us all down the road. It's already getting harder to get good deals at the drug stores. Let's not make it worse!

I also think it might be a good idea for Tara to take down the link since it's not a legitimate coupon and I know she wants to run an honest blog :)